The Endurance AI-Visibility Board
Which publications ChatGPT reads when shoppers ask about endurance gear — measured, not opined. Week of August 31, 2026 · instrument: gpt-5-search-api.
Archived measurement — August 31, 2026. This is the reading exactly as it was taken, computed from the rows stored that day. It is not recalculated when later weeks land, and nothing on this page reflects anything we learned afterwards. This week's board.
Arrows show what changed since the previous measurement of the same frozen instrument. Read them quietly: this category rotates heavily week to week, so a single arrow is churn. Repeated arrows across 3+ weeks are the signal, and the record isn't that long yet.
- 1rei.com▼11→66 of 86 categories
- 2pmc.ncbi.nlm.nih.gov▼7→44 of 8
- 3runnersblueprint.com▼8→44 of 8
- 4arcteryx.com▲new2 of 83 categories
- 5gq.com2 of 8
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 6 entered · 25+ left
▲ arcteryx.com▲ arxiv.org▲ pacebrain.app▲ runningmagazine.ca▲ shoestation.com▲ yesseam.com▼ 2xu.com▼ abc17news.com▼ avurer.com▼ baerskintactical.com▼ budgetrunninggear.com▼ chalktalksports.com
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
- 1bikeradar.com▼5→33 of 8
- 2cyclingweekly.com▼7→33 of 8
- 3rei.com▼5→33 of 86 categories
- 4runbikecalc.com▲1→33 of 8
- 5bizkut.co2 of 8
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 8 entered · 21 left
▲ active.com▲ britishcycling.org.uk▲ cycologygear.com▲ mammothbikes.com▲ qualicos.net▲ self.com▼ 220triathlon.com▼ assets.hse.ie▼ babici.cc▼ bikelabhq.com▼ blog.camdencycles.co.uk▼ ccnsport.com
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
- 1runnersworld.com▼12→88 of 8
- 2rei.com▼9→55 of 86 categories
- 3arcteryx.com▼5→44 of 83 categories
- 4ellis-brigham.com▲2→33 of 8
- 5fleetfeet.com▼6→33 of 8
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 3 entered · 15 left
▲ apnews.com▲ itra.run▲ tsloutdoor.com▼ cissoutdoors.co.uk▼ coast2kosci.com▼ datasport.com▼ en.wikipedia.org▼ evo.com▼ haimont.com
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
- 1downtheroad.cc▼7→44 of 8
- 2swimoutlet.com▼7→44 of 8
- 3puretriathlon.co.uk▼4→33 of 8
- 4rei.com▼6→33 of 86 categories
- 5triathlete.com▼4→33 of 8
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 6 entered · 13 left
▲ canyon.com▲ cyclingnews.com▲ tri-northwest.com▲ tri247.com▲ triathlonhowto.com▲ trilalo.com▼ brenoamelo.com▼ buycycle.com▼ competitivecyclist.com▼ elementsport.ca▼ en.wikipedia.org▼ espacetriathlon.com
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
- 1rei.com▼10→55 of 86 categories
- 2americanhiking.org▼5→33 of 8
- 3hellyhansen.com▲new3 of 8
- 4hiketee.com▼4→33 of 8
- 5hikinginsights.com▼5→33 of 8
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 13 entered · 22 left
▲ backcountrymagazine.com▲ cc-textile.com▲ hellyhansen.com▲ mammut.com▲ mec.ca▲ outdoorgearscout.com▼ adk.org▼ appalachianoutfitters.com▼ backpacker.com▼ bikehikesafari.com▼ en.wikipedia.org▼ evo.com
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
- 1scienceinsights.org3 of 5
- 2avurer.com2 of 5
- 3choice.com.au▲new2 of 5
- 4ebastinsports.com▼4→22 of 5
- 5rei.com2 of 56 categories
*Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows. Every share above it therefore reads higher than it would under a full count.
Week-over-week · 11 entered · 25+ left
▲ apexmills.com▲ athleteapparel.co.uk▲ awdis.com▲ castore.com▲ choice.com.au▲ grandviewresearch.com▼ abc17news.com▼ apartstyle.com▼ apnews.com▼ aprisportswear.com▼ comparison.alibaba.com▼ digitalcommons.wku.edu
One week of movement — rotation, not a trend. This category turns over heavily week to week; 3 weeks on record is where a repeated arrow starts to mean something.
The specimen row · Cita measured by its own instrument
Not cited — 0 of 45 responses. ChatGPT does not read hirecita.com when it answers these questions.
Counted from answers that cited at least one page. An answer that cited nothing leaves no record here, so this run asked more questions than the number shows.
We publish our own result on the same board, every week, measured the same way as everyone else's. It was written down before we knew which way it would go, and it stays up if it never changes. A tool that only showed you its wins would be telling you something about its marketing, not about its instrument.
Is your brand visible to the sources on this board?
The board is the category's landscape. Where your store sits inside it — which of these publications cover you, and which are worth your next email — is the audit.
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